Company Profile

About SUSHI EXPRESS GROUP

Founded in 1996

The biggest “Conveyor Belt” Sushi brand in Taiwan

Over 300 global outlets, including several in China, Hong Kong, Singapore, Thailand and the United States

Over 9,000 employees and hundreds of partnering companies

Our Brands

At Sushi Express, customers can enjoy more than 80 kinds of tempting sushi and appetizers directly from the conveyor belt, all at an affordable NT$30 per plate – it is our wish to help more people fall in love with sushi.

Located in busy traffic hubs, Sushi Take-Out stores offer individually packed sushi, sushi boxes and various donburi that are freshly made on-site as well as a fine selection of drinks and snacks to satisfy every preference with speed and convenience.

These restaurants offer eight set menus of a main rice dish with appetizer, steamed egg custard, miso soup and dessert all for just NT$180 each. Teishoku 8 is a satisfying option for sampling refined Japanese cuisine, with some à la carte items also available.

With direct purchase from more than 300 suppliers in more than 20 countries, Go Fresh fully utilizes our international trading strength in seafood to serve Sushi Express outlets as well as our worldwide customers of major hypermarkets, supermarkets, restaurants and retail stores. In 2015, we set up the first automated salmon processing factory in Hong Kong, followed by salmon smoking, tamagoyaki and steamed egg custard production facilities to establish a more comprehensive product line.

Sushi gogo online shop makes it possible for customers to enjoy at home all the fresh delicacies sold at SUSHI EXPRESS outlets. Top quality seafood such as fresh salmon from Norway, frozen scallops from Hokkaido, red king crabs, lobsters, and evendesserts like Hokkaido raw cheesecake and French apple pie are guaranteed delivery within 48 hours of ordering.

Brand Development Overseas

Sushi Express strives to be the world’s NO.1 sushi brand. Since beginning our expansion overseas in 2006, we have firmly adhered to the principle of “affordability” while catering to local culture and tastes to counter the idea that eating sushi has to be expensive. It is our mission to bring the great taste of sushi to more people everywhere, and today, Sushi Express sells an average of 1,863 sushi every minute around the world.

China

Selling sushi at RMB¥6 per plate, Sushi Express entered the China market in the five first-tier cities of Shanghai, Beijing, Guangzhou, Shenzhen and Tianjin, and by 2015 has set up more than 50 conveyor belt restaurants in 14 cities including Dalian, Shenyang, Qingdao, Chengdu, Xiamen and Wuhan.

Hong Kong

Sushi Express redefined sushi in Hong Kong by selling at HK$8 per plate in conveyor belt restaurants and HK$3 per sushi in take-out stores.

Singapore

Selling mainly sushi at the approachable price of SG$1.50 a plate has been successful in differentiating us from local Japanese food competitors.

United States

Zensen Sushi Express caused a stir when the restaurants in San Francisco and Los Angeles opened selling sushi at just US$1.75 a plate and making tipping unnecessary. Aside from serving genuine Japanese sushi, Zensen also caters to local tastes by offering sushi rolls.